One of the most popular attractions for kids and families! Parents can relax underneath an umbrella while the children dig, climb, and play on mounds of Sugar Sand Piles!
Tag: Clearwater Beach
The Giant Sandbox
One of the most popular attractions for kids and families! Parents can relax underneath an umbrella while the children dig, climb, and play on mounds of Sugar Sand Piles!
Sugar Sand Walk Exhibit
The centerpiece of the Pier 60 Sugar Sand Festival is the Sugar Sand Walk Exhibit, a spectacular 21,000 sq. ft. tent! Eleven world-class sculptors will sculpt elaborate sand sculptures from Clearwater’s famous sugar sand. This year’s theme, SEA America, a celebration of America’s treasures!
Sugar Sand Walk Exhibit
The centerpiece of the Pier 60 Sugar Sand Festival is the Sugar Sand Walk Exhibit, a spectacular 21,000 sq. ft. tent! Eleven world-class sculptors will sculpt elaborate sand sculptures from Clearwater’s famous sugar sand. This year’s theme, SEA America, a celebration of America’s treasures!
Sugar Sand Walk Exhibit
The centerpiece of the Pier 60 Sugar Sand Festival is the Sugar Sand Walk Exhibit, a spectacular 21,000 sq. ft. tent! Eleven world-class sculptors will sculpt elaborate sand sculptures from Clearwater’s famous sugar sand. This year’s theme, SEA America, a celebration of America’s treasures!
Skip the Line, Buy Online!
It’s one of Clearwater Beach’s most anticipated events, and this year it’s even bigger, better and easier to attend. The Pier 60 Sugar Sand Festival presented by Visit St. Petersburg/Clearwater will transform Clearwater Beach into a fantasy world April 14-23, 2017. This year’s theme will be Sugar Sand FantaSEA, “A Magical Adventure Above and Below the Sea.”
Due to the overwhelming interest and success of the festival, online ticket sales are being offered to visitors in an effort to enhance the guest experience. Visitors can pre-purchase tickets so they won’t have to stand in line to buy tickets. These ticket holders will have their own, seperate, “fast entrance” to the event, and will receive a $5 discount on all festival merchandise.
New this year is the Shephard’s VIP Lounge Experience, where visitors will be able to enjoy the Pier 60 Sugar Sand Festival in style with a swanky experience from our friends at Shephard’s Beach Resort. VIP access gets you into the tented bar area with private air-conditioned restrooms, lounge seating and live DJ. VIP ticket holders will also get admission to the Sugar Sand Walk Exhibit, a Shephard’s 40th anniversary T-shirt and swag bag, complimentary beer or wine drink tickets, admission to Shephard’s Wave Nightclub and more.
Admission to the sculpture exhibit will be $10 for adults, $6 for students ages six to 17 years old, and $8 for those 55 and older, military personnel, police officers, firefighters and teachers (proper identification required). Children five and younger will be admitted free of charge with adult purchase. Adult and senior tickets include a complimentary souvenir photo.
Written by Jason Beisel, Public Information Coordinator, City of Clearwater
Featured Buskers
WACKY CHAD

Laugh until it hurts as stunt comedian and former Super Bowl and America’s Got Talent performer, Wacky Chad rides on his tiny bicycle and handstands on a skateboard. Wacky Chad will reach neck-straining heights during the Pier 60 Sugar Sand Festival on his tall unicycle and will defy gravity on an air powered pogo stick. Prepare to be amazed!
NICOLAS TWEEDY

The Nicholas Tweedy show is not your typical magic show. Nick is a mentalist first and magician second. At the Pier 60 Sugar Sand Festival, you will see some of the most unbelievable demonstrations of levitations, mind-reading and body language interpretation skills in the world!
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What is Sugar Sand?
Imagine you are on the #1 Beach in America,
listening to th
e gentle ocean waves, taking in the sunshine, and sinking your toes into the soft white sands of Clearwater Beach. Sounds like a dream,
right? Lucky for you, it’s reality! Clearwater Beach is the #1 Beach in America! It’s surrounded by the warm gulf, boasts year-round sunshine, and has absolutely stunning “sugar” sand beaches. But, what exactly makes Clearwater Beach so unique? And, why do we call it “sugar” sand?
Sand color and consistency is determined based upon what components the sand is made of. Corals and shells control the texture and color of sand. Most beaches in Florida are made up of quartz crystals mixed with coral and shells. However, this is not the case on Clearwater Beach!
Clearwater Beach’s sugar sand is one of the purest and whitest sands anywhere in the state of Florida! This is because sugar sand is primarily made of quartz crystal and contains barely any shells and/or coral, giving it a colorless tone and a “sugar” like feel. The sparkling quartz crystals that cover Clearwater Beach originally came from the Appalachian Mountains, washed down into rivers that led to the Gulf of Mexico, and were swept onto the shores of our pristine beach.
And best of all, when you sink your toes into our sand, it’s cool to the touch! No shoes required! Come leave your footprints on Clearwater Beach April 14th-23rd, 2017 during the Pier 60 Sugar Sand Festival.
